When dogs deserve better, use Safefood 360°

How Butternut Box went from their first production run to BRCGS AA+ using Safefood 360°


Sites certified


Records raised every month


Compliance for Food Safety & Supplier Quality Management

About Butternut Box

Butternut Box is a subscription-based provider of certified fresh dog food.

Founded in 2010 from a flat in London, the company moved to a pilot facility in 2016. With the concept proving a massive success with dogs across the UK, they quickly outgrew capacity and knew they needed a dedicated partner to support their food safety and quality compliance for their growing market demand.

Company Information

Industry: Consumer Goods

Company Size: Hyper-Growth

Manufacturing Locations: United Kingdom, Poland

Use Case: Full digital integration for human-quality pet-food

How the Journey Began

When a beloved family pet developed tummy troubles, one frustrated human couldn’t find healthy dog food that helped. Taking matters into his own hands and kitchen, he began to cook simple ingredients and the troubles soon disappeared.

An idea was born with a friend to deliver health and happiness because dogs deserve better – and from cooking at night, the company has rapidly grown in 8 years.

When scaling to a new production kitchen, Safefood 360° was chosen as the platform of choice and began to deploy during 2020 ahead of the factory go-live date in 2021.

Butternut Box is now a BRCGS AA+ certified company that operates across Europe from two manufacturing facilities and show no signs of slowing down.

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How it Continues

Implementing Food Safety and Supplier Quality Management Solutions has significantly improved compliance efficiency and facilitated a smoother manufacturing process.

With a digital-first solution teams can promptly conduct investigations and swiftly identify any discrepancies in materials, thereby pre-empting any potential issues with product quality.

This proactive approach mitigates the risk of consumers finished goods not meeting expectations and Butternut Box can confidently continue to ensure a positive experience for both dog owners and most importantly, the dogs themselves.

The implementation of an industry-specific system has enabled Butternut Box to execute their audits and traceability tests seamlessly.

This strategic approach has facilitated the attainment of the highest standards with a prestigious BRCGS AA+ recognition underpinning their expansive European operations.

“Everything is in the system and you can find it on your phone or tablet easily”

Kamil Rzad

Technical Team Leader


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